Every AI search guide on this site, arranged in the order the work actually happens: foundations, crawler access, structure and entity, content, shopping assistants, measurement, and the build-or-buy decision. Filter by topic, or answer three questions and get a reading order for your situation. 31 guides and two tools, all free.
Six guides, chosen from your answers. The full map is below if you want to wander.
Each layer depends on the one before it. Skipping ahead is how brands end up with great content the crawlers cannot read.
Start here if the vocabulary is new.
Can the assistants read your site at all?
Can they understand who you are?
What gets quoted, and where.
How each assistant picks products.
Proving it works.
Build, buy, or compare.
Foundations, then Access, then Structure. Do not read a single content guide until the crawler and schema layers are done; that is a weekend of work and it is the part most brands skip.
Not being cited? The audit guide in Access and the tracking tools in Measurement find out whether the problem is the door or the room.
Whether to hire, whom to hire, and what it should cost, including a head-to-head with a competitor of ours. We wrote those to be argued with.
Free · 30 minutes · No pitch deck
Book a free call. We will run a few prompts live, find your layer, and hand you the same reading order with your site's specifics filled in.