Free Amazon Listing Audit
Send us one ASIN. We send back a 12-point review of what is costing you the sale.
A real person on our team reads your listing on desktop and on a phone, scores it against the 12 checks below, and emails you the findings with the three fixes we would make first. No charge, no call required, no automated report.
Turnaround
Within 3 business days. We audit one listing per brand at a time.
What you get
A scored checklist, screenshots of the problems, and a short list of fixes in priority order. Yours to act on with or without us.
The 12-Point Listing Audit
The same checklist we run before touching any client listing. Every item is scored pass, fix, or rebuild, with the reason.
Title: primary keyword placement, length, and whether it reads like a sentence a shopper would search
Main image: white-background compliance, fill ratio, and whether it wins the click against the top competitors in search
Image stack: the 7 to 9 secondary images, their order, mobile legibility of any text, and what objection each one answers
Bullets: benefit-first structure, scannability on mobile, keyword coverage without stuffing
Backend search terms: byte limit use, duplicates, wasted terms already in the title
A+ Content and Brand Story: present, mobile-readable, and answering something the bullets do not
Video: present on the listing, length, and whether it shows the product in use in the first five seconds
Reviews and rating: count and star rating against the top three competitors, recent negative themes, whether Vine or the review request flow is in use
Price and offer: price position against competitors, coupon or subscribe-and-save use, and whether the offer is losing the Buy Box
Variations: parent and child structure, whether variations are splitting reviews or hiding the best seller
Mobile rendering: how the whole page reads at phone width, where the first scroll ends, and what is missing above it
AI shopping readiness: whether the title, bullets, and Q&A give Alexa for Shopping and other assistants clear facts to recommend you on
One Email, Three Parts
Scorecard
All 12 checks marked pass, fix, or rebuild, with a one-line reason each. You can see at a glance whether the problem is traffic (title, main image) or conversion (images, bullets, A+, reviews, price).
Screenshots
Your listing next to the top competitor in search results and on the product page, at phone width, with the specific problems marked. It is easier to see than to read.
The first three fixes
In priority order, with what each one involves and roughly what it would cost if you had us do it, priced from our pricing page. Most fixes are things you can do yourself in an afternoon.
The Checklist Is Free Too
Everything we score against is published on this site. If you would rather run it yourself, start here.
The Amazon Listing Optimization Checklist
Listings — Every box to tick before you hit publish. Read →
How to Build a High-Converting Amazon Listing
Listings — Research, positioning, images, copy, and A+ in one framework. Read →
The Amazon Main Image Guide
Photography — Your highest-leverage conversion asset, done right. Read →
Amazon Conversion Rate Guide
CRO — Turn more of the traffic you already have into orders. Read →
The Amazon Search Shadowban
Ranking — Why a listing can disappear from search without a warning. Read →
Listing Audit Questions
Is the Amazon listing audit really free?
Who actually does the audit?
How long does it take?
Can I submit more than one ASIN?
What do you need from me?
Will you try to sell me something?
Do you audit listings on Walmart or TikTok Shop?
Send the ASIN. We Will Tell You What We See.
Scroll up to the form, or book a call if you would rather walk through it live.