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[01] TikTok Shop Agency Pricing 2026

TikTok Shop Agency Pricing in 2026: What 32 Providers Actually Publish

The pages that rank for this question are written by software vendors and agencies, and they quote retainers from $2,000 to $40,000 a month with no source. We checked 32 TikTok Shop providers on October 22, 2026. Fourteen have a usable number (twelve on their own pages, one reported by Business Insider, one from a directory), two US agencies publish a retainer floor, and no agency publishes its percentage of GMV (gross merchandise value, your total sales). Here is every published figure, what TikTok itself charges on top, and the math at three sales levels.

Last reviewed October 23, 2026Prices checked October 2026By Ian Smith

Short answer

Published TikTok Shop agency prices in October 2026: Top Growth Marketing $2,000 to $10,000 a month (month to month); Darkroom from $6,500 a month plus an unstated GMV fee; Evolve Media Agency $995 shop setup, $795 creator program build, $595 LIVE kit and $995 a month for GMV Max ads, with no percentage of GMV; Viral Live Studios $500 to $5,000 per LIVE session; creator marketplaces from $25 a video (JoinBrands) and about $30 a post (Stack Influence); software $149 to $599 a month (Hubfluence, Euka). Every other agency quotes; Clutch minimums run $1,000 to $50,000 and HireInfluence states about $100,000. On top of any agency: TikTok's 6% referral fee (5% to 6% by category), the creator commission you set (1% to 80%), and ad spend. TikTok's own managed-services pilot, reported in July 2026, charges $10,000 plus 10% to 20% of sales.

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12 of 32

providers that publish a price on their own page

checked Oct 2026

US agencies that publish a retainer floor

Top Growth $2,000; Darkroom $6,500

agencies that publish their % of GMV

TikTok's own pilot: 10% to 20%

TikTok's all-in referral fee on each order

seller-us.tiktok.com

Method The fee stack The three models Price survey The quoted ranges When not to pay Questions to ask Author FAQ

[02] How We Checked

32 Sites, One Rule: A Number Counts Only If It Is on the Provider's Own Page

Disclosure: Evolve Media Agency, which publishes this page, sells this service, and our prices appear in the survey with the others. Every other company's price is that company's own published figure on the date we checked, with the page it came from linked, or a ballpark estimate from public sources, labeled as such. Our prices are exact and come from our pricing page. No company on this page pays us and nothing here is paid placement.

On October 22, 2026, we loaded the TikTok Shop service or pricing page of 32 providers: full-service agencies, affiliate-management shops, LIVE studios, creator marketplaces, software with managed tiers, one Fiverr freelancer, and TikTok's own reported managed-services pilot. For each we recorded the pricing model (setup fee, monthly retainer, percentage of GMV, per video, per LIVE session, software subscription), the exact figure where one is published, the stated minimum, and the contract term. Where a site publishes nothing, the entry says "quote only" and we give the Clutch minimum project size if the agency reports one there.

We also read every "TikTok Shop agency pricing" guide on the first page of Google. Not one links TikTok's fee page, not one separates the platform fee from the creator commission from the ad spend from the agency fee, and the ranges they give ($2,000 to $5,000 from a software vendor, $6,000 to $40,000 from a freelancer marketplace) are the authors' recommendations, not observed rates. The third-party section below says who published each range and what they sell.

Publish a retainer or project price

Top Growth Marketing ($2,000 to $10,000 a month), Darkroom (from $6,500 a month): two of 32. Plus ours, Evolve ($995 setup, $795 creator program, $595 LIVE kit, $995 a month ads). A UK Fiverr freelancer lists $750 then $1,200 a month, and TikTok's reported pilot a $10,000 flat fee.

Publish per-unit prices

Viral Live Studios ($500 to $5,000 a session), JoinBrands ($25+ a video, $1 a minute for LIVE), Brands Meet Creators ($250 for 5 videos), Stack Influence (about $30 a post), Insense (UGC from $100 a video).

Publish software prices

Hubfluence $149 to $599 a month per shop, Euka $199 and $599, JoinBrands $0 to $499, Insense from $500, Dashboardly $29 to $399. Managed tiers on top of the software are quote only everywhere.

Publish nothing

Avenue Z, inBeat, AmpliSell, Influencer Marketing Factory, Orca/Third, Ubiquitous, Harvest Group, Blue Wheel, Pattern, Nonsensical, Advertise Purple, LiveShop Studio, ShopliveX, Monster Agency, Go Fish Digital, Hamster Garage, Giraffe, TokShop, Follo. HireInfluence publishes only a minimum (about $100,000). Clutch minimums where reported: $1,000 (AmpliSell), $10,000 (Avenue Z, Blue Wheel), $25,000 (Influencer Marketing Factory), $50,000 (inBeat, Ubiquitous).

[03] What You Pay Before the Agency

TikTok's Fees, the Creator's Commission, and the Ad Spend Are Separate Lines

An agency fee is the fourth line on the bill, not the first. The first three come from TikTok's own pages, and several ranking articles get them wrong (one invents a $0.30 per-order fee and a 2% processing fee that TikTok does not charge).

TikTok's referral fee: 6%, all in

"6% per order" on qualified US transactions since April 1, 2024, "5%-6% based on the category," and it covers "all TikTok Shop fees, with the exception of shipping and tax fees." There is no separate payment-processing fee. A refund administration fee of 20% of the referral fee, capped at $5 per SKU, applies from May 15, 2025 and is waived on creator sample orders. Source: TikTok Shop Seller University, referral fee updates. Third parties report a 5% jewelry rate and a 3% new-seller promotion for 30 days; those are not on the page we could load, so treat them as reported. Our fees, commissions and payouts guide walks the whole statement.

Promotion fees

Flash Sale (Smart Promotion) carries a 3.5% fee outside campaign periods and 1 to 2 points more during them. Source: Seller University, Smart Promotion, dated September 24, 2026.

Creator commission: you set it, 1% to 80%

Affiliate commission is set by the seller per product, from 1% to 80% (TikTok's Shop Ads commission article, updated March 2026: ads.tiktok.com). Analytics vendor FastMoss reports 2026 category medians around 15% for beauty and 20% for health; those are vendor figures. An agency that "manages affiliates" does not pay them; you do, on every affiliate sale, forever.

Ad spend: no published GMV Max minimum

TikTok's GMV Max best-practice page gives a formula, not a floor: recommended budget equals two times historical non-LIVE GMV divided by your ROI target. Source: ads.tiktok.com, GMV Max best practices, June 2026. Any agency quoting a TikTok-required minimum ad budget is quoting itself. Our GMV Max guide covers the campaign type.

TikTok's own managed service: $10,000 plus 10% to 20%

In July 2026 Business Insider reported that TikTok is piloting a managed service that runs marketing, ads, listings and creator hiring for a $10,000 flat fee plus a 10% to 20% commission per sale by category, by invitation from August 2026. Summaries: The Keyword and Common Thread Collective. TikTok did not comment and it is not on any TikTok page we could load. It matters because it is the only published GMV-share figure from anyone bigger than a Fiverr freelancer.

[04] The Three Models, With Math

Flat Project, Monthly Retainer, or Share of GMV: What Each Costs at $20K, $50K and $200K a Month

The worked numbers below are our arithmetic on published figures, labeled as examples. They assume the agency fee only; TikTok's 6%, your creator commissions and your ad spend sit on top of all three columns.

Flat project blocks

What you payEvolve: $995 shop setup, $795 creator program build, $595 LIVE kit, then $995 a month for GMV Max management (10 hours), cancel any month. Year one with ads managed all year: $2,385 once plus $11,940.

At $20K GMV a month$2,385 once plus $995 a month in the months you run ads. About 5% of GMV in a full month, falling as sales grow.

At $50K GMV a monthSame fees. About 2% of GMV.

At $200K GMV a monthSame fees, and at this volume you probably want more than 10 hours a month of ad management, which is quoted by hours. About 0.5% of GMV at the base package.

Who it fitsBrands under about $200K a month that want the shop live, the creator program built, and ads run, each as a priced block they own.

Watch forHours. Ten hours a month is weekly management, not a daily LIVE operation.

Monthly retainer

What you payTop Growth Marketing $2,000 to $10,000 a month (published; their own table says $3,000 to $10,000); Darkroom from $6,500 a month plus a GMV fee. Everyone else quotes; a Clutch reviewer puts Advertise Purple near $2,000 a month.

At $20K GMV a month$2,000 to $6,500 is 10% to 33% of GMV before TikTok's fee, commissions and ads. Top Growth's own fit line starts at $10,000 a month in ad spend, which usually means more GMV than this.

At $50K GMV a month$2,000 to $10,000 is 4% to 20% of GMV.

At $200K GMV a month$6,500 to $10,000 is about 3% to 5% of GMV, the level where a full team is cheap relative to sales.

Who it fitsBrands past $50,000 a month in GMV that want a team on the account daily.

Watch forMinimum terms, the setup fee that a software vendor's guide puts at $2,500 to $15,000, and a GMV kicker on top of the retainer (Darkroom).

Share of GMV

What you payNo agency publishes its percentage. The published anchors: TikTok's own pilot at 10% to 20% of sales plus $10,000 (reported), a Fiverr freelancer at 5% of GMV plus $750 to $1,200 a month, and a software vendor's recommended 3% to 8% hybrid. TokShop says "100% performance based" with no number.

At $20K GMV a month$1,000 at 5%; $2,000 to $4,000 at 10% to 20%.

At $50K GMV a month$2,500 at 5%; $5,000 to $10,000 at 10% to 20%.

At $200K GMV a month$10,000 at 5%; $20,000 to $40,000 at 10% to 20%. At this size the retainer is cheaper.

Who it fitsBrands that would rather pay nothing in a bad month and a lot in a good one, and have checked the math at the sales they expect.

Watch forWhich GMV: gross, net of refunds, affiliate-only, or everything including your own organic sales. Hamster Garage says it is not a fit under $50,000 a month in GMV; HireInfluence states about $100,000 minimum engagements.

How to read the percentages: every "% of GMV" figure above except Evolve's zero is either reported (TikTok's pilot), a freelancer's gig, or a vendor's recommendation. We have not found a US agency that prints the share it takes. Ask for the number and the GMV definition in writing before anything else on the call.

[05] Every Published Price

The Price Survey, 32 Providers Checked, Plus Ours, as of October 22, 2026

ProviderPublished price, October 22, 2026

Evolve Media AgencyShop Launch Setup $995 (10 hours); Creator Program Build $795; LIVE Show Kit $595; GMV Max Ads Management $995 a month. No % of GMV; ad spend billed by TikTok. 100% upfront. Published.

Top Growth Marketing (Los Angeles)$2,000 to $10,000 a month in the FAQ; the table on the same page says $3,000 to $10,000. Month to month, 30 days' notice, first-month money-back. Fit stated at $10,000+ a month in TikTok ad spend. Published.

Darkroom (New York and Los Angeles)"Starts at $6,500 a month" plus a performance fee tied to GMV, percentage not stated. Fit $10M to $500M revenue. Published floor.

Viral Live Studios$500 to $5,000 per LIVE session; for brands doing $25,000+ a month on TikTok Shop. Published. Its dashboards show $0 LIVE-attributed GMV next to a $4.3M+ GMV claim.

JoinBrandsPlans $0, $99, $299, $499 a month with platform fees of 15%, 12%, 10%, 8%; TikTok Shop videos from $25; TikTok Shop LIVEs $1 a minute. Published.

Brands Meet Creators$250 for 5 creator videos, $600 for 15, $1,000 for 30, with usage rights and escrow. Published.

Stack Influence (Miami)About $30 per completed creator post, no monthly fee. Published.

Insense (New York)Brand plan from $500 a month (billed $1,500 a quarter), Agency from $800 a month, Trial from $650 a month; marketplace fee 20%, 10% or 7% by tier; UGC from $100 a video. Creator pay excluded. Published.

Hubfluence (Philadelphia)Software $149, $399 and $599 a month per shop (from $119 a month on annual billing); managed launch, outreach and GMV Max creative quote only. Published (software).

EukaSoftware $199 a month for shops under $2,000 monthly GMV, $599 a month above; agency tier custom. Published.

DashboardlyProfit analytics software $29 to $399 a month for brands, $249 to $599 for agencies. Published.

TikTok Shop Managed Services pilot (TikTok)$10,000 flat fee plus 10% to 20% commission per sale by category, invite-only pilot from August 2026. Reported by Business Insider in July 2026; not on a TikTok page we could load.

Fiverr freelancer (UK)$55 shop audit; managed service $750 a month for a 3-month introductory period, then $1,200 a month; plus 5% of GMV; $150 an hour. Published per gig; a freelancer, not an agency.

LiveShop Studio (New York)Retainer, quote only. DesignRush lists $250 an hour and a $10,000 to $25,000 minimum budget; those are the directory's figures.

HireInfluence (Austin, Los Angeles, New York)"Minimum engagement of approximately $100,000." Published minimum, no rate.

Hamster GarageQuote only; no public tiers; says it is not a fit under $50,000 a month in GMV, typical clients $100,000+. Footer still says 2025.

Advertise PurpleQuote only; one Clutch reviewer reports about $2,000 a month. Third-party anecdote.

Avenue Z, Blue WheelQuote only; Clutch minimum project $10,000.

Influencer Marketing FactoryQuote only; Clutch minimum $25,000.

inBeat Agency, UbiquitousQuote only; Clutch minimum $50,000.

AmpliSellQuote only; Clutch minimum $1,000; intake form bands start at "under $5M" revenue.

Orca/Third, Harvest Group, Pattern, TokShop, Nonsensical (UK), Follo (NL), ShopliveX, Monster Agency, Go Fish Digital, Giraffe (UK)Quote only. TokShop says "100% performance based, no monthly retainer" with no percentage; Pattern says "a simple fee and commission" with no figures.

Not counted: Billo (pricing behind a login, no TikTok Shop product), Trend.io ($550 to $3,872 credit packs, never mentions TikTok Shop), Collabstr (TikTok Shop page has no Shop content), Social Snowball (pricing page returned a 404 the day we checked), Kalodata and FastMoss (prices do not render without JavaScript), MediaLabs (parked domain, still quoted by one competitor at "$5,000 to $50,000 plus 10 to 30% of GMV"). Our 20 questions for a TikTok Shop agency covers the pricing models in more depth without repeating this survey.

[06] The Ranges Everyone Quotes

Where "$2,000 to $40,000 a Month" Comes From, and Who Was Selling What

Who published itWhat it says, and the bias

FiveX (marketplace software vendor, August 2026)Recommends setup fees of $2,500 to $5,000 or $7,500 to $15,000, retainers of $3,000 to $5,000 (10 to 25 SKUs) up to $12,000 to $20,000+, and a 3% to 8% GMV hybrid. These are the author's recommended rate card, not observed prices; it names no agency with a price and sells software to agencies.

MarketerHire (freelancer marketplace, August 2026)$6,000 to $40,000 a month plus 5% to 15% of ad spend; says agencies want $25,000 to $50,000 a month in ad spend. No sources; its $6,000 floor is triple the lowest published agency floor. Sells fractional hires as the alternative.

Hubfluence (software, February 2026)Agency retainers $2,000 to $5,000 a month; DIY software $300 to $600. Compares agencies to its own $149 plan.

Darkroom (agency, undated 2025 list)Retainers $5,000 to $25,000+ or 10% to 20% of total sales. Ranks itself first. Its companion fee post lists a $0.30 per-order fee and 2% payment processing that TikTok's own page does not charge.

Hamster Garage (agency, May 2026)Secondhand figures for competitors (MuteSix $3,000 to $10,000 a month, Ubiquitous $20,000 a month, Tinuiti about $8,000 a month); ranks itself first; two of the agencies it lists have no TikTok Shop service on their own sites.

EightX (fractional CFO firm, July 2026)Total first-year platform take of 38% to 52% of GMV on a $40 product, with affiliate commissions averaging about 13%. No agency fees; sells CFO services. Useful as the cost-stack frame, not as pricing.

The pattern: every range comes from someone selling the alternative to the thing being priced. The only first-hand price signals are the two agencies and the one publisher (us) that print a number, the per-unit marketplaces, TikTok's own fee page, and the Clutch minimums, which agencies self-report.

[07] Read This Before You Book

When You Should Not Pay Any of These Prices Yet

Your shop is under about $20,000 a month and you want a retainer

At $2,000 a month the lowest published retainer is 10% of GMV on top of TikTok's 6%, creator commissions and ads. Buy the setup and the creator program as projects, or run the launch guide yourself, and come back for a retainer at scale.

The agency cannot define GMV

Gross, net of refunds, affiliate-attributed, or all sales including your own organic traffic? The answer changes a 10% fee by half. No definition, no signature.

Someone quotes a TikTok-required minimum ad budget

TikTok publishes none for GMV Max. The number is the agency's.

You have not priced the commission

A 15% to 20% creator commission on affiliate sales is the biggest line after product cost, and the agency does not pay it. Run the creator affiliate guide math first.

The pitch is LIVE, and you have no host

LIVE studios charge $500 to $5,000 a session. If nobody on your team will go on camera, buy the LIVE kit and a coached session before buying studio hours.

You are an Amazon-only brand testing the channel

Open the shop, sync the catalog, run 30 days of affiliate outreach from the templates, then decide. Our TikTok Shop vs Amazon launch comparison covers the decision.

[08] On the Call

Six Price Questions to Ask a TikTok Shop Agency

What is the fee, and which of the four models is it?

Setup, retainer, share of GMV, per unit, or a mix. Get the formula, not the adjective.

If there is a GMV share, what is the percentage and the GMV definition?

No US agency we checked prints it. Make them write it.

What is the minimum term and the notice period?

Top Growth publishes month to month with 30 days' notice; most publish nothing.

Who pays the creators, and do you mark up commissions or samples?

You pay commissions on every affiliate sale. Samples are your product. Ask whether any of that passes through the agency with a margin.

Is ad spend billed by TikTok to my account, or through you?

Through the agency is where a hidden percentage of spend lives.

What do I own if we stop: the shop, the creator list, the ad account, the content?

All of it should be in your accounts. If the creator relationships live in the agency's CRM, you are renting your own affiliates.

[09] Who Wrote This

About the Author

Ian Smith

Founder, Evolve Media Agency

Ian has run Evolve Media Agency since 2017 and has spent more than a decade in ecommerce, building and selling his own brands and producing listing content, video and ads for Amazon, Shopify and TikTok Shop brands. He writes every page on this site himself and the prices quoted for Evolve are the prices you pay.

Read Ian's story →

[10] FAQ

TikTok Shop Agency Pricing Questions

How much does a TikTok Shop agency cost in 2026?

The published figures: Top Growth Marketing $2,000 to $10,000 a month, Darkroom from $6,500 a month plus a GMV fee, Evolve Media Agency $995 for shop setup, $795 for a creator program build, $595 for a LIVE kit and $995 a month for GMV Max ad management with no percentage of GMV. Everything else is quoted; Clutch minimums run $1,000 to $50,000 and HireInfluence states about $100,000. Software runs $149 to $599 a month.

Do TikTok Shop agencies charge a percentage of GMV?

Many do, but no agency among the 32 providers we checked publishes the percentage. The only published anchors are TikTok's own managed-services pilot at 10% to 20% of sales plus $10,000 (reported July 2026), a Fiverr freelancer at 5% plus $750 to $1,200 a month, and a software vendor's recommended 3% to 8%. Ask for the number and the definition of GMV in writing.

What does TikTok itself charge sellers?

A 6% referral fee per order on US transactions (5% to 6% by category) that covers all TikTok Shop fees except shipping and tax, with no separate payment-processing fee; a refund administration fee of 20% of the referral fee capped at $5 per SKU; and a 3.5% Flash Sale fee outside campaign periods. Creator commissions (1% to 80%) are set by you and paid on every affiliate sale.

Is there a minimum ad budget for GMV Max?

TikTok publishes no minimum. Its best-practice page gives a formula: recommended budget equals two times your historical non-LIVE GMV divided by your ROI target. An agency quoting a TikTok-required minimum is quoting its own.

How much does TikTok LIVE selling cost?

Viral Live Studios publishes $500 to $5,000 per LIVE session for brands doing $25,000 or more a month; JoinBrands lists TikTok Shop LIVEs at $1 a minute; LiveShop Studio and ShopliveX quote. Evolve's LIVE Show Kit is $595 for the run-of-show, offer ladder and a coached first session, for brands that will host themselves.

What do creator marketplaces cost for TikTok Shop videos?

JoinBrands from $25 a video plus a platform fee of 8% to 15% by plan ($0 to $499 a month); Brands Meet Creators $250 for 5 videos to $1,000 for 30; Stack Influence about $30 per completed post; Insense from $100 a video on a plan from $500 a month. Creator pay and samples are extra on the software plans.

What is a fair TikTok Shop agency fee at $50,000 a month in GMV?

On published figures: a $2,000 to $10,000 retainer is 4% to 20% of GMV; a 5% to 20% GMV share is $2,500 to $10,000; Evolve's $995 a month for ad management is about 2%. Add TikTok's 6% ($3,000), your creator commissions and your ad spend to any of them. Below about $20,000 a month, projects beat retainers.

How much does Evolve Media Agency charge for TikTok Shop?

Shop Launch Setup $995 (10 hours: Seller Center, catalog, Shopify sync, compliance review, first listings), Creator Program Build $795 (50 creator invites, sample scorecard, commission math), LIVE Show Kit $595, and GMV Max Ads Management $995 a month for 10 hours, cancel any month. 100% upfront, no percentage of GMV, ad spend billed by TikTok.

Why do pricing guides quote such different ranges?

Because each is written by someone selling the alternative: a software vendor recommends $3,000 to $20,000 retainers, a freelancer marketplace says $6,000 to $40,000, a software company says $2,000 to $5,000, and agencies that rank themselves first quote their competitors secondhand. None cites TikTok's fee page or an agency's own price page.

What should I budget in total for a TikTok Shop launch?

At $20,000 a month in GMV: TikTok's 6% ($1,200), creator commissions at 15% on the share of sales that comes through affiliates (if half of your sales do, $1,500), ad spend you choose, product samples, and the agency fee ($2,385 in one-time blocks at Evolve; $2,000 to $6,500 a month at the agencies that publish retainers). The fees guide does the per-order math.

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